LIVE events
I led the redesign of the live events marketing for Everyman Cinema, creating a premium print and digital campaign to promote opera, ballet, Q&As and special screenings. The tactile concertina-fold leaflet combined matt lamination, custom foiling and a refined colour palette to elevate the audience experience while remaining cost-effective through reusable production elements. Supported by digital campaigns across web, social and in-venue screens, the new identity significantly increased audience engagement and transformed the category into a commercially successful part of the business.