LIVE events

This area of the business was under performing so we focused on creating a printed leaflet that could be easily picked up in venues to promote these live events such as opera, ballet and Q&As. Special die cut foils were created that could be re-used to keep within budget. The concertina fold and matt lamination before the gold foil is applied with a special new palette of colours created a high end, tactile leaflet. Digital versions were created for the website, social channels and on customer facing screens in venues promoting the latest LIVE current event. Within a very short time, this new leaflet proved to be very well received and successful and importantly became profitable and grew beyond expectations.